The main objective of this module is to give a sense of the entrepreneurial ecosystem and how to use entrepreneurial skills not only in start-ups but also in newsroom innovation.
The module consists of a series of lectures on various aspects of entrepreneurship and is followed by a hands-on group project, which is mentored by the faculty.
The lectures, delivered mostly by domain experts from the industry, provide critical overview and inputs on market research, business plan, revenue models, and funding and financing start-ups.
In this module student learn ideation and brainstorming, developing persuasive pitches and converting an idea into a viable business plan.